
International Luxury Sales, Retail & CRM Expert
Jasmine Bapic, brings with her more than 30 years of experience in the high-end luxury world, notably in Swiss watchmaking but also in fashion and interior design. Her experience, passion and penchant for creativity make for a great mix to offer her services.
She has held positions in both marketing and sales and specialized herself in retail by being on the initial team who launched retail at Audemars Piguet.
Other notable brands she worked for include F.P. Journe for the Americas, Corum and Parmigiani at HQ level as well as Head of Global Retail for Breguet.






People make the difference
Jasmine learned this at a young age working in her father’s watch movement manufacture and also getting to know her mother’s family business of watch case manufacturing in Switzerland.
Both family businesses added value to the human touch and this made her realize that it is the people that make the difference, at all touchpoints.
Jasmine has shared her passion for the watch industry with countless collectors and enthusiasts including VIP visits to manufactures in Switzerland.


Connecting with others
From this early experience and throughout her global travels, one of her passions, Jasmine realized that, no matter the situation, it is the way one behaves and handles a situation that will dictate the outcome.
Through coaching, paying close attention to clues from hands-on experiences that she lived first-hand, she has developed the keen eye and ear to handle complex and cultural relational situations and is eager to share this passionate experience with others.